Proudly, a Veteran-Owned Business
WHERE INNOVATION STRIKES
We are a creative and business consultancy for companies looking to grow, pivot, incubate, transform, or innovate. We provide a structured approach to rapidly solve problems for your brand, your website, and loyal customers -- in any Reality or Metaverse.
Digital
Digital solutions, including website design and development, eCommerce and reservation systems, branding, integrated marketing, and go-to-market (GTM) plans.
Loyalty
Retain customers you worked so hard to win with effective loyalty programs and employee engagement strategies to foster long-term relationships and business growth.
Innovation
We offer innovation audits and roadmaps to help businesses identify opportunities, develop cutting-edge solutions, and stay ahead in rapidly evolving markets.
The New Blank: The Art of Business Building with Creatives
Our first Venture Studio partnership with TNB exemplifies our ability to guide creative studios through transformative growth.
We’re providing ongoing strategic consultation and leadership to achieve sustainable success in a rapidly evolving market sector.
NOBL Foods: Disrupting the CPG Dog Food Market
Guardian Pet Foods approached CRRNT with their innovative dog meal bar, we didn't just help them fetch a new name – we unleashed a whole new brand identity.
Our work extended beyond mere naming, encompassing messaging, visual identity, packaging, eCommerce, product, and even brand architecture. The result? A disruptive brand that stood out in the crowded pet food market like a Great Dane at a Chihuahua convention.
VOXX Exhibits: Transformation and Market Launch
We orchestrated VOXX Exhibits' metamorphosis from a Nimlok franchise to an independent exhibit juggernaut, creating their name, visual identity, branding, messaging, digital presence, and marketing positioning.
Our ongoing partnership spans strategic consulting to M&A vetting, and migrating their site to a no-code, AI headless solution.
ENTREPRENEUR FEATURED PORTFOLIO
Where Ideas Become
"Holy Shit!" Case Studies
Warning: This portfolio contains examples of extreme business transformations.
Viewer discretion is advised.
Accenture Strategy: Visualizing the Future of Finance
We partnered with Accenture Strategy to launch their Intelligence Market platform for CFOs. We crafted a custom web experience that showcased The New Blank's 3D video and brought the power of AI-driven financial decision-making to life.
Home Sleep Delivered: Looking for a Better Nights Sleep?
We gave Home Sleep Delivered the business equivalent of a shot of espresso. We turned their digital presence from a sleepy afterthought into a wide-awake wonderland of sleep health solutions and online testing, proving that in the world of sleep apnea care, you snooze, you lose.
Adidas VR Shoe Customizer: Virtual Laces, Real Innovation
We kicked conventional retail to the curb, creating a VR shoe customizer that turned Adidas brick and mortar customers into virtual designers. Each virtual design connected with the Adidas supply chain so the virtually design shoe was shipped to the customer who designed it.
We didn't just think outside the box; we built a whole new virtual world for customers to play in.
ENTERPRISE FEATURED PORTFOLIO
Enterprise Reinventions
See how we turn corporate inertia into unstoppable momentum. Side effects may include increased market share, growth, uncontrollable innovation, and success across industries and business sizes.
LEVERAGING DIVERSE EXPERTISE TO DRIVE INNOVATION AND GROWTH
So, Who is CRRNT, Anyway?
CRRNT is a boutique consultancy born from decades of interdisciplinary excellence across gaming, entertainment, outdoor lifestyle, and emerging brands.
Our strength lies helping brands modernize, pivot, go-to-market, innovate, and grow. We’ve got deep digital marketing roots, a healthy mix of consulting fueled by a passion of applying immersive technology to creative ideas, products, and solutions for underserved communities. We build businesses and create solutions to thrive in the future.
Experience Highlights:
Chuck (pic right) is CEO of The New Blank as part of our Venture Studio
Decades of experience across gaming and entertainment
We use a fully remote, distributed resourcing model
Veteran-owned small business
OUR MISSION
We’re in the Business of
Building Businesses
TM
With nearly half of the US GDP tied to small and mid-market businesses, fulfilling dreams of building businesses doesn’t happen on a playground - it’s on a battlefield.
CRRNT exists to accelerate those dreams.
WHO WE WORK WITH
We Work with Passionate Entrepreneurs and
Business Leaders
Whether a brand-new startup, a small business, or an established enterprise, we are passionate about building beautiful products, transforming businesses, and developing brands that provide real value to the world.
ENTREPRENEURS
We partner with visionary entrepreneurs hell-bent on shaking up their industries, leaving a lasting impact. These are the dreamers and doers, the ones who wake up at 3 AM with world-changing ideas and the drive to make them happen.
To support their ambitions, we offer two engagement structures: Project-based partnerships and our Venture Studio.
ENTERPRISE
For industry leaders aiming to stay ahead, we offer a powerful blend of innovation and execution. In today's fast-paced environment, even the biggest players need to be agile, adaptive, and always one step ahead.
We offer two engagement structures for enterprise organizations, Projects and Managed Services.
HOW WE WORK
Engagement Structures for Davids and Goliaths
Depending on your project specifics and needs, you can choose from these engagement options; for entrepreneurs, projects or our Venture Studio. For enterprise, projects or team augmentation.
Entrepreneurs:
Projects
Does your venture need a strategic digital overhaul, loyalty solutions to supercharge growth, or an innovative new product roadmap? We will validate budget for your project with our team before getting into a longer-term engagement.
CRRNT's Project-Based model crafts custom-scoped, performance-focused engagements to drive measurable results, without the bloat of traditional consulting.
Even if the need is tactical, we have you covered.
Entrepreneurs:
Venture Studio
The way we work is a little different. While we have digital agency roots, we’re not your grandma’s Venture Studio. We’re a boutique consultancy & venture studio supported by a cool network of seasoned strategists, creatives and technologists born from decades of interdisciplinary excellence across gaming, entertainment, professional sports, technology and emerging brands.
While CRRNT does not provide capital, we co-invest by providing resources and boots-on-the-ground expertise to help scrappy entrepreneurs build innovative startups and disruptive products from the ground up.
No handholding, no bureaucratic red tape - just pure, passionate support to de-risk your business venture so you can focus on what you do best.
Enterprise:
Projects
In the fast-paced world of enterprise, sometimes you don't need a long-term partner - you need a short-term ally to help you conquer a pressing challenge or seize a fleeting opportunity. Our project-based engagements are built for those moments.
We combine deep domain expertise with a flexible, results-driven approach to deliver targeted solutions that hit the mark.
Whether you're looking to implement a new strategy, optimize a critical process, or explore an emerging technology, we're your go-to partner for those pivotal projects that can make all the difference.
Enterprise:
Managed Services
Hire and manage a team needed to delivery results you want. We provide dedicated senior resources over a sustained period of time providing a variety of services and deliverables worked off over 6-12+ months.
Our teams are actively support gaming eCommerce and marketing brands, we also support animation studios, agencies, and content creation at scale.
